The Keaton
The Keaton
Brand Identity
Web Design
Digital Media
The Keaton name originates from an Old English place name that means “place of hawks.” Metaphorically, Keaton represents a swift lifestyle — one that is structured and intentional.
The essential marketing system — a business card, letterhead, note card, and envelopes — is stylish, classic and embodies the aerodynamic ease that this community offers.
With a community that prides itself on meticulous attention to detail, the design of the rack card aligns seamlessly, exhibiting a similar level of thoughtfulness and precision. The detailed die cuts and gold foil accents purposefully cultivate an air of intrigue, captivating the attention of prospective residents and leaving a lasting visual impression.
The robust website masterfully harmonizes a well-defined structure with an ethereal ambiance, resulting in an enticing and welcoming user experience. Its captivating features include subtle animations and polished photography, designed to allure visitors and inspire them to delve deeper into its offerings.